It’s time to get the maritime edge you deserve

The maritime industry is fraught with peculiarities. No matter whether you’re working on the inside or supplying from the outside, expert help is often required to unlock sustainable world class performance. FB Larsen is a new, independent strategic fleet performance solution. With particular focus on major cost control, risk management and performance optimisation, when you work with FB Larsen you’re tapping into 20 years of success in a major global liner business.

The FB Larsen solution provides owners, operators, consultants, investors and suppliers alike the opportunity to draw on my high level and detailed industry insight, experience and knowledge. No matter what role you play in the maritime industry you can gain competitive advantage by tapping into my outstanding track record, holistic purchase to consumption methodology and end-to-end process perspective. I can help make your business even better.

Pivot my synergic focus on people, processes, information and technology to get the edge you deserve.

The Larsen Position

Through collaboration that’s clear and simple, has meaning and purpose, focus and direction, understanding and dialogue, any desired outcome becomes achievable.

The energy and synergy created by applying the best of me to bring out the best in you creates the perfect conditions to exceed expectations.

Trust and integrity are at the core of everything I do. Draw on my experience, intuition and track record to consistently out-deliver.

 

FB Larsen Methodology

The Route to New Standards

In my view, the only way to develop world class new standards is by undertaking an evolutionary journey that facilitates logical, measured efficiency and effectiveness improvements.

My intuition, combined with my experience, open-mindedness and curiosity means I have an uncanny ability to identify, capture and analyze data to gain incredibly accurate insights into where your business is right now. Getting this part of the process right is fundamental to achieving your high level goals.

Once the fundamental picture has been established, the next step is to structure, implement and drive a basic performance management framework around those data and insights.

In the optimization phase, an advanced performance management framework needs to be put in place to break boundaries on known performance parameters.

Innovation is both an opportunity and a threat.  But only by turning threats into opportunities can any new standard be achieved.  The operating model for the innovation stage is built on the learnings from the performance framework.  At this stage, a clear picture starts to evolve of how the new standard will work, which assets will be affected and what structure and processes need to be put in place.  This is where the magic begins.

This is the stage where everyone breathes a sigh of relief and pats each other on the back.  We are now looking at a fully adaptive operating model with high-speed decision base and pace, capable of taking advantage of opportunities, maximizing internal strengths and minimizing the impact of weaknesses, all the while protecting against threats….that IS magic.

FB Larsen Efficiency & Effectiveness

Customer Segments

As a maritime owner/operator you occasionally need technical, operational, execution, compliance and risk management support in order to get to where you want to be. FB Larsen is a new, independent strategic fleet performance solution. With particular focus on major cost control, risk management and performance optimisation, when you work with FB Larsen you’re tapping into 20 years of success in a major global liner business. When we work together I will help establish where you are, where you want to be and help you get there.

You can benefit from my high level and detailed industry insight, experience and knowledge and gain access a tool box of solutions adaptable to your unique situation so YOU achieve the results you want. In addition, I will share my industry insight, experience and knowledge so you make the right supplier and service selections. All in all, I can help you end-to-end to make sustainable improvements to your fleet performance by applying my highly structured, big picture, data driven approach.

Many maritime operators and owners have had their fingers burnt once too often because they have invested in hard/software that didn’t do what they hoped.  Whilst this isn’t always the fault of the hard/software supplier, you’re often the one in the firing line nonetheless.

No matter how much effort and time you put into making sure your solution does what it says on the tin, if the buyer isn’t clear about what they want to achieve as a result of their investment, your efforts are wasted. I can help. FB Larsen is a new, independent strategic fleet performance solution. With particular focus on major cost control, risk management and performance optimisation, when you work with FB Larsen you’re tapping into 20 years of success in a major global liner business. Now you can discretely call on my experience in the maritime industry to help you work from the inside perspective out by using my knowledge and experience to better interpret your client needs. Working this way means you can hone your solution with even more accuracy; with more precision.

With such a collaboration, you can expect increased conversion and retention thanks to a more accurate buyer understanding. With that comes enhanced customer delight, which as we all know brings loyalty and referrals. So this really is a win:win:win situation.

Consultancy to the maritime industry is often met with cynicism and fear.  In an industry rife challenges, it’s a tough call to consistently add the value that owners and operators expect. If this sounds familiar, there is a real chance that I can help you uncover your missing link. FB Larsen is a new, independent strategic fleet performance solution. With particular focus on major cost control, risk management and performance optimisation, when you work with FB Larsen you’re tapping into 20 years of success in a major global liner business.

Allow me to help you build the bridge between your service and the right decision-makers. Let me help you present the right solutions and outcomes to the right people through the application of unsurpassed industry insight, experience and knowledge. Through collaboration, I will help you enhance your value proposition at the same time as positioning your products and services more appropriately. This will significantly improve your performance and enable you to enjoy the success you deserve.

Any investment comes with inherent risk. That goes without saying. However, investment in any part of the maritime process comes with its own type of risks. And what’s more, no matter whether you’re a first time maritime investor or experienced in the ebb and flow of the industry, the current trading environment is bringing its own unique challenges. An industry where you can win or lose big-time, you need to invest with confidence that your due diligence has been expertly conducted.

FB Larsen is a new, independent strategic fleet performance solution. With particular focus on major cost control, risk management and performance optimisation, when you work with FB Larsen you’re tapping into 20 years of success in a major global liner business. I can help you decipher the strengths and weaknesses as well as the opportunities and threats posed by the investment proposal you’re considering. I can provide a macro view on market conditions, drivers and players that may impact on your decision that mightn’t be apparent to the majority.

With confidentiality, trust and integrity at the core of everything I do, you can draw on my considerable industry experience and insight to make the best, most informed investment decisions possible.

As a board member of a startup, scale up or business targeting the maritime industry for the first time, you’re more than likely to want someone with experience on-side. Knowing who to bring into the fold is tough, but you are acutely aware that you need a sparring partner with discretion and integrity who understands the industry from the outside and within.

FB Larsen is a new, independent strategic fleet performance solution that will help. With particular focus on major cost control, risk management and performance optimisation, when you work with FB Larsen you’re tapping into 20 years of success in a major global liner business. Entering any new market takes courage and conviction, but the particularities of the maritime industry makes it more of a challenge than most. By working together either as a board member or as a consultant to the board, I can help you develop your product, promotion and positioning strategies based on real, up-to-date experience, knowledge and understanding.

If sustainable world class performance is your goal, I can add real power to your maritime elbow.

FB Larsen – At a Glance

Someone with highly structured strategic maritime methodology coursing through my veins, I’m also known for my fast-thinking, innovative and intuitive character. A naturally open-minded and curious person, I spent the last 20 years making my mark in the world’s largest maritime company.

Now stepping out to create and develop my own brand, I’m looking to partner with maritime players who are determined to stand out and be exceptional. Ever conscious that the maritime industry is up against considerable challenges and change, I’ll work with you to create maximum opportunity where there is currently pain.

I’ll help you gain competitive advantage by letting you tap into my experience, holistic purchase to consumption methodology and end-to-end process perspective. Together we will make your maritime business the very best it can possibly be.

FB Larsen

Why choose FB Larsen?

  • To benefit from my 20 years’ track delivering major transformational results in the world’s largest maritime company?

  • Because I’m a strategic, operational, technical and managerial all-rounder?

  • Or because I adopt a lean, customer-centric approach?

  • Perhaps because innovation, integrity, trust and credibility come as standard?

  • Maybe because I excel in fast paced, high risk environments?

  • Or because I’m intuitive and sensitive, yet straight talking?

  • To tap into my play-to-win attitude?

  • Or perchance because I have a triple accredited MBA in Maritime and Logistics?